Advertising Rates 2011
You can contact any one of our sales staff using the links below.
Ad Sales: sales@newslj.com
Ad Content: ads@newslj.com
Press Releases: editor@newslj.com
The News Letter Journal reaches 6,500 readers, most of them in
Weston County, Wyoming.
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• A column inch is one column wide (1.827") by one inch high
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• Minimum display advertisement is 4 column inches.
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• Page size is 11.6" wide by 21" tall.
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• We are printed on modern Goss Web press with full color capabilities
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• We enjoy a loyal following with more than a century of editorial leadership, journalistic and advertising excellence.
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• The News Letter Journal is published every Thursday. We are printed Wednesday mornings and 1,000 copies are available on the rack by 2 p.m. that day.
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• The balance of our 2,250 paid circulation is delivered by U.S. Mail, Priority 2nd Class, in most cases by Thursday evening.
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• Every effort is made to provide you advertisement with the page number and placement desired. Preference will be given to 1/4 page ads and larger.
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• No advertising is permitted on the front page or editorial page (Page 2)
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• The publisher reserves the right to refuse any advertising.
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• Proofs are available when requested.
$13.00 per column inch
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• Special rates are offered for ads that run 3 & 4 weeks in a row, 7 times in a 13-week period, and for ads that run 13 times in 13 weeks. Ad size must remain the same, content can change.
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• Check with a sales representative for specific prices.
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• Non-profit rates are available for advertisiers that qualify ($7.50 per col. inch).
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• Faith Page rate is $10 per week.
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• Business Bulletin rates are $10.00 per week for the smaller card and $18.00 per week for the larger card.
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• With approved credit, the News Letter Journal bills at the end of each month for all advertising during that month.
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• Advertising is due and payable within 10 days of billing.
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• Cancelations are accepted only prior to NOON Mondays.
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• Tear Sheets are provided with invoice upon request.
• Business Rate: $10.80 per column inch (4 lines, approx. 20 words) $2.50 each line thereafter
• Non-commercial Rate: $5 per week for 20 words, .15¢ per word thereafter. 3 weeks for $10 PREPAID
• Happy Ads Rate: $8 up to 50 words, $15 up to 100 words. Anything larger than 100 words please speak to a sales representative about a display ad
SHARE YOUR CELEBRATION!
Happy Ads are $7.50 a column inch and include Birthdays, Anniversaries, Baby Showers, or any other celebrations you would like to advertise. Please contact a sales representative with any questions.
Rate: $13 per column inch
SPECIAL RATE: $9.50, if sent electronically and does not require typesetting.
• Will appear on Internet
Single Sheet: $265 |
4-Page tabloid: $315 |
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8-Page tabloid: $370 |
12-Page tabloid: $420 |
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16-Page tabloid: $475 |
20-Page tabloid: $525 |
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| 24-Page tabloid: $575 | ||
Insertion rates for NLJ are based upon our usual total weight. Inserts unusually heavy may place us in a different postal category and therefore a special rate may need to be negotiated.
We will direct mail your insert to every deliverable address in Weston County as part of The Bag, which is mailed every Monday via Third Class Mail in a waterproof bag. Rates are based on number of advertisers. The Bag has at least 2 to 3 advertising flyers during most weeks.
Sole Advertiser: $665.50 1 of 2 Advertisers: $495 1 of 3 or more Advertisers: $385
Spot Color: $100 for spot color (magenta, cyan or process yellow).
Full Process Color: $3.50 per inch for 2x5" ad or larger. No more than $250
