Advertising Rates
14 W. Main St., Box 40
Newcastle WY 82701
(307) 746-2777
FAX: (307) 746-2660
Ad Sales: sales@newslj.com
Ad Content: ads@newslj.com
Press Releases: editor@newslj.com
The News Letter Journal reaches
6,500 readers,most of them in
Weston County, Wyoming.
- • A column inch is one column wide (1.827") by one inch high
• Minimum display advertisement is 4 column inches.
• Page size is 11.6" wide by 21" tall.
• We are printed on modern Goss Web press with full color capabilities
• We enjoy a loyal following with more than a century of editorial leadership, journalistic and advertising excellence.
• The News Letter Journal is published every Thursday. We are printed Wednesday mornings and 1,000 copies are available on the rack by 2 p.m. that day.
• The balance of our 2,250 paid circulation is delivered by U.S. Mail, Priority 2nd Class, in most cases by Thursday evening.
• Every effort is made to provide you advertisement with the page number and placement desired. Preference will be given to 1/4 page ads and larger.
• No advertising is permitted on the front page or editorial page (Page 2)
• The publisher reserves the right to refuse any advertising.
• Proofs are available when requested.
|
Open (Commissionable) Advertising Rate
$10.80 per column inch
(Typical ad sizes and prices are shown on this page)
- &bull Special rates are offered for ads that run 3 (9.50) & 4 ($8.75) weeks in a row, 7 times in a 13-week period ($7.50), and for ads that run 13 times in 13 weeks ($6).
Ad size must remain the same, content can change. Check with a sales representative for specific prices.
&bull Non-profit rates are available for advertisiers that qualify ($6.00 per col. inch).
&bull Faith Page rate is $8.25 per week.
&bull Business Bulletin rates are $8.25 per week for the smaller card and $16.00 per week for the larger card.
&bull With approved credit, the News Letter Journal bills at the end of each month for all advertising during that month.
&bull Advertising is due and payable within 10 days of billing.
- &bull Cancelations are accepted only prior to NOON Mondays.
- &bull Tear Sheets are provided with invoice for advertisements of 1/8 page or larger.
|
Classified Advertising:
• Business Rate: $10.80 per column inch (4 lines, approx. 20 words) $2.50 each line thereafter
• Non-commercial Rate: $5 per week for 20 words, .15¢ per word thereafter. 3 weeks for $10 PREPAID
|
Preprinted Insertion Rates* |
Single Sheet: $250 |
4-Page tabloid: $300 |
8-Page tabloid: $350 |
12-Page tabloid: $400 |
16-Page tabloid: $450 |
20-Page tabloid: $500 |
24-Page tabloid: $550 |
|
|
Legal Advertising:
Rate: $13 per column inch
SPECIAL RATE: $9.50, if sent electronically and does not require typesetting.
• Will appear on Internet
|
Color Rates:
$100 for spot color
(magenta, cyan or process yellow)
In-county: $3.40 per inch for 2x5"
ad or larger. No more than $215.
Non-county: $215 for full or
process color |
Thank You Cards:
(Runs in Classified section) $8 up to 50 words, $15 up to 100 words.
Anything larger than 100 words please speak to a sales representative about a display ad.
|
Total Market Coverage:
We will direct mail your insert to every deliverable address in Weston County as part of The Bag, which is mailed every Monday via Third Class Mail in a waterproof bag. Rates are based on number of advertisers.
The Bag has at least 2 to 3 advertising flyers during most weeks
Sole Advertiser: $665.50 |
1 of 2 Advertisers: $495 |
1 of 3 or more Advertisers: $385 |
|
DEADLINE:
Fridays @ 5 p.m.
|
* Insertion rates for both NLJ and The Bag are based upon our usual total weight. Inserts unusually heavy may place us in a different postal category and therefore a special rate may need to be negotiated.
|